Highlights Google Ads now offers generative AI tools to create images for Demand Gen campaigns. Advertisers provide text prompts, and AI generates unique, high-quality visuals. Google emphasizes responsible AI development with safeguards around ad policies and image originality. Google announced the rollout of new generative AI capabilities for Demand Gen campaigns in Google Ads today. The tools, […]
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Google
Highlights Google Ads now offers generative AI tools to create images for Demand Gen campaigns. Advertisers provide text prompts, and AI generates unique, high-quality visuals. Google emphasizes responsible AI development with safeguards around ad policies and image originality. Google announced the rollout of new generative AI capabilities for Demand Gen campaigns in Google Ads today. The tools, […]
When Google identifies an unlinked DV360 advertiser, it will recommend linking it to Google Analytics. Google will soon recommend linking your Display & Video 360 advertisers to Google Analytics. Once it detects an unlinked DV360 advertiser, you may start receiving these recommendations similar to the notification displayed in the image below: Why? Linking the DV360 advertiser […]
Social Media
The platform is introducing new features and capabilities to offer creators fresh ways to enhance conversions and efficiency. YouTube introduced four new updates for shopping creators, aimed at enhancing conversions, providing inspiration, and offering more choices. These updates include: Shopping Collections. The Affiliate Hub. Enhanced tagging. Fourthwall. Why we care. If you are a YouTube Shopping […]
Discover advanced SEO techniques for video content, including self-hosting versus YouTube embedding and fool-proof indexing checks. Videos are likely the most captivating tool to draw in prospects and guide them through the customer journey. For videos to be deemed a potent tool for your online strategy, there’s a crucial condition – they must be easily […]
Internet
Copilot Pro, the most advanced and fastest version of Copilot, has been released today by Microsoft. Copilot, the new name for the new Bing Chat experience, now has a paid version that costs $20 per month per user. This brings “a new premium subscription for individuals that provides a higher tier of service for AI capabilities, brings […]
Technology
Cloud Next ’24, LAS VEGAS — Google Cloud today announced an expansion of its strategic partnership with Mercedes-Benz, helping the automaker transform key customer experiences with AI and generative AI (gen AI) technologies on Google Cloud’s Vertex AI platform. Mercedes will infuse cutting-edge e-commerce capabilities into its online storefront with a gen AI-powered smart sales assistant, and new […]
