Saturday, 27 Apr 2024
Month: May 2022

Google Search launches updated mobile design and interface

With a new, modern experience, Google says the redesign is easier to read and use. Google is rolling out a new design for its mobile search results. The updated interface aims to make the search interface easier to read for searchers while providing a cleaner and more modern experience, the company said. The new look has begun […]

Fortune 500 secret: Consumer intelligence analytics drives every decision

Uncover, understand and predict consumer behavior about brands, their competitors and their categories. Consumer intelligence analytics keeps Fortune 500 companies at the top of their game, and other category leaders are quickly following suit. Why does consumer intelligence drive every decision? It helps marketers uncover, understand and predict consumer behavior – and it’s much more […]

9 ways to become an SEO problem-solver

Learn why all SEOs should adopt a problem-solving mentality and how you can build it into your approach. SEO is a big thing. Yes, it is made up of a lot of small things. Some connected, some not. We’d all love to stay on track, on plan and have everything go smoothly. But the reality is […]

Google Ads bug inflating some cost-per-click (CPCs) for non-US campaigns

There is no ETA for a fix but Google is aware of the issue and working on a resolution. Google Ads has a bug of some sorts impacting some a “subset of non-US campaigns” where cost-per-click amounts are incorrectly inflated, the company posted. The notice. Google posted this notice about 30 minutes ago: We’re aware of a problem […]

Amazon Is Losing Its Most Wanted Employees At An Alarming Rate

Amazon has an employee retention problem, losing the employees it wants to keep at double the rate of last year. According to a report by Business Insider, Amazon’s “regretted attrition” has doubled from last year. “Regretted attrition” is the term for losing employees a company wants to keep. Internal data seen by Insider says the company’s regretted attrition […]

How privacy changes affect B2B paid search marketing

Any way you slice it, using first-party data is an investment – of time and money. Everyone’s talking about privacy. When Google announced the deprecation of third-party cookies in early 2020, privacy became a hot topic. The loss of third-party cookies impacts all advertisers and is especially challenging for B2B marketers, who struggle to reach the right audience […]

How to manage and edit your Google Business Profile from Google search

Have less than 100 locations in one account? You can manage your Google Business Profile in Google search. Learn how here. Claiming and optimizing your Google Business Profile is one of the best things you can do to help your company rank higher in Google search results. Several changes have been made to Google’s local […]

In Another “Right to Be Forgotten” Case, UK Officials Threaten Legal Action Against People Posting Pictures Of Convicted Killer

Although slightly different than the Spanish case discussed yesterday, the “right to be forgotten” has reared its head again — this time in the UK.” UK Attorney General Dominic Grieve has threatened legal action against anyone posting pictures of convicted killer Jon Venables online. TechDirt offers a short summary of the underlying facts of the […]

Search Engine Land seeks editor to cover paid search marketing

Come help us educate marketers on developments in PPC, paid social media marketing, e-commerce and more. Come work with us! We’re looking for an Editor to join the team as a key reporter on topics related to pay-per-click search and social media marketing as well as digital commerce advertising. Reporting to the VP, Content, the […]