The release of Chrome 68 has pushed forward Google’s campaign to drive Internet users to more secure websites. As it has promised several months ago, the company will now be labeling HTTP sites as Not Secure. Until recently, the company has only marked a small subset of sites as not secure. This was intentionally done […]
Facebook Marketing Partners are currently being offered the opportunity to let clients beta test the new ad units. Facebook is getting closer to an official Stories Ads launch date. The company is now inviting Facebook Marketing Partners to begin building integrations for the coming ad product and is opening Stories Ads to its clients. According […]
Rules for Creating Perfect Push Notifications A successful push notification is the smartest way of steering customer attraction to your channel. It necessitates us to persuade the user into clicking on the message. Writing an innovative message in a refreshing format that can immediately grab attention is a skill. Here, are some easy-to-use points to […]
The company launched a user survey to gather feedback on dehumanizing language, but will it help deliver a safer platform for marketers? Twitter has launched a user survey asking for feedback on its policies defining dehumanizing language before it makes the policy part of its Twitter Rules. Survey questions include “How would you rate the […]
Tapping into Similar Audiences in conjunction with RLSA can be a recipe for success for retail marketers. Here’s how. I firmly believe most companies are leaving big money on the table by not fully utilizing Remarketing Lists and Similar Audiences. I just don’t think businesses really get it. In this article, I’m looking to offer suggestions […]
Using the Bing Search API and a proprietary AR platform, an artist created sculptures composed entirely of dynamic search images customized in real time. At the Annual Bing Agency Awards in New York City on Thursday, guests were asked to input random search queries (e.g., “Flower”) into a simple field, then watched as results were […]
In Google’s mind, does brand authority trump breadth and depth of content? Here’s a new perspective connecting the dots between three significant algorithm updates. It’s been an interesting year in Google-land, with a number of large updates, including those in March, April and August. Many have written at length and shared related data about all […]
The release by Oracle of its AI-powered Autonomous Database Cloud earlier this year and just adding Transactional Processing to its abilities last week is huge for Oracle and its customers who need this cutting edge technology. Oracle considers the Autonomous Cloud a generational release because it literally is the first database in the world that […]
CEO’s of Adobe, Microsoft, SAP announced the launch of the Open Data Initiative, a new data repository in the cloud dedicated to facilitating collaboration across the global research community. This is an initiative squarely aimed at Facebook and Google, in effect challenging them to provide all customer related data back to the customer. Here is […]
Whenever you publish any Web Push Notification, you must keep in mind that it should be effective to the viewer in one look. Effectiveness is the key to success in any field. Characters of the notification should be in limit and must contain all details so that users can read it easily and they do […]