Intel is continuing to trim down and refocus on its core semiconductor business and is shutting down RealSense as part of that. RealSense is Intel’s AI-driven cameras for use with robotics, facial recognition, digital signage and more. According to CRN, the company is shutting down that division as a result of poor sales and lackluster adoption. The […]
Month: August 2021
Verizon is adding another entertainment service to its wireless bundles, giving some customers a free year of AMC+. Wireless carriers have increasingly been bundling various streaming and entertainment services in an effort to reduce churn. Verizon already offers Disney+, Hulu, ESPN+, discovery+, Apple Arcade, Apple Music and Google Play Pass on its high-end unlimited plans. […]
Bing Places is finally available beyond U.S. borders. The company announced today that local businesses in Canada and the United Kingdom — and search marketing agencies that work with local businesses there — can use Bing Places to add and manage local business listings for inclusion in Bing’s search results. Before today, Bing Places was […]
Conversion rate is a great indicator of the relevance of your product to the search terms it appears for. Visitors to your website come from an investment in search marketing. Failing to convert them is a missed opportunity. Conversion rate optimization (CRO) plays a significant role in ecommerce. Improving your conversion rate from 2% to […]
We recently saw Twitter change the look of its public homepage to make it look more like a search engine. And last week we found out that Twitter’s new search guru is Doug Cook, who was formerly of Yahoo and inktomi. Cook also built a wine search engine called Able Grape as a kind of […]
Contributor Kristopher Jones explains how SEOs should be changing their practices to keep up with trends in the way Google evaluates web pages. We don’t ordinarily think of Google when we think about competition in the digital marketing world, since it seems to reliably dominate most areas in which it does business. A recent segment […]
Acquiring tons of leads through paid search is great, but columnist Jacob Baadsgaard cautions that your sales team’s ability to convert those leads can make or break your campaign ROI. Learn how to improve conversions from your PPC leads. For many companies, the goal of their paid search campaigns is to generate leads. As marketers, we work hard […]
The University of Kentucky has sent out a letter disclosing a data breach impacting some 355,000 individuals. UK discovered the issue during an annual cybersecurity penetration test. The breach occurred in June 2021, impacting the College of Education database, part of the university’s Digital Driver License (DDL) platform. The DDL is used by K-12 schools […]
The UK may prevent NVIDIA from buying Arm Holdings, over national security concerns. Arm is one of the UK’s biggest tech success stories. Arm creates chip designs which it then licenses to other companies for use in their products. Apple, Qualcomm, Samsung and others use the company’s designs. In Apple’s case, its license is so […]
Go to Bing.com and search for [google], you may see Bing get a bit upset. In fact, when I search for Google at Bing, I get a big black box in the search box that says, “In blind tests, people preferred Bing to Google for the web’s top searches. See for yourself.” Here is a […]