Thursday, 21 Nov 2024
Month: July 2022

The top 5 customer journeys to keep them connected and coming back

In this webinar, learn how to reach your customers with captivating, personalized messaging. It’s clear that customers are craving a personal connection. It’s up to marketers to identify the moments that define the customer journey and use them to power those one-to-one relationships. Digital channels like mobile devices bridge the gap between the online and […]

Bing Ads now shows remarketing bid adjustment suggestions based on CPA data

Suggestions are available in the Opportunities tab. Bing Ads has added suggestions for remarketing bid adjustments to the Opportunities Tab in the web interface. The suggestions are based on historical ad performance. If remarketing lists are driving lower CPA (cost per acquisition) than the average campaign, Bing Ads will suggest a higher bid adjustment and show an […]

Google to move the Structured Data testing tool to schema.org

After the SEO backlash around Google announcing it would deprecate the tool, Google decided to migrate it instead. In July, Google announced it would deprecate the Structured Data testing tool after it released the Rich Results Test tool out of beta. The SEO community was not happy with the news and Google listened and decided to keep the tool but move […]

Twitter Search Lets You Once Again Find Old Tweets

For ages now, Twitter has only allowed you to search for tweets back for about a week. Looking for a tweet older than that? You were out of luck, at least using Twitter itself. But now, that’s changing. In a post today, Twitter says that some older tweets are now going to be available. How […]