Welcome to the first installment of what will be a daily, ongoing feature here on Search Engine Land in 2023 – This day in search marketing history.

Search Engine Land has been the publication of record for all things search and search marketing since launching in 2006. And the founders of that 2006 team had been reporting on and educating the industry for about a decade prior to that (at Search Engine Watch).

So join us every day, as we rediscover the headlines and history of SEO, PPC and digital marketing from years gone by.

Also on this day

Happy New Year Google Doodles!

On Jan. 1, every year since 2000, Google has consistently given us Doodles, in lieu of any significant news of note to report on. Hey, it is a holiday after all. The editorial team is getting some much-deserved rest (not counting Barry, who is almost always working) and traffic is pretty dismal on New Year’s Day.

It’s been years since we covered Google’s special logos. But once upon a time, Search Engine Land was competing with countless other publishers in the hopes of driving some insanely huge search traffic by covering these celebratory Google Doodles:

• New Year’s Day 2018 Google doodle brings in the new year with a bright sunrise
• New Year’s Day 2017 Google doodle features balloon drop to mark 1st day of the year
• New Year 2015 Google Logo Says Hello To The New Year With A Bang
• New Year 2014 Google Logo Keeps On Disco Dancing
• Google’s 2013 New Year’s Day Logo Cleans Up The New Year’s Eve Logo
• 2012 New Year’s Day Logos From The Search Industry
• 2009 New Years Day Logos from Google & Others

14 “Is Google Evil?” Tipping Points Since 2001

2007: A particular bad week for Google resulted in this look back at a number of “tipping points” that Google had survived in prior years, including the infamous Florida Update of 2003.