Facebook is warning that its business is being “adversely affected” by the coronavirus pandemic that is sweeping the globe. In a blog post, Alex Schultz, VP of Analytics, and Jay Parikh, VP of Engineering, lay out the challenges the company is facing. With unprecedented numbers of people quarantined, sheltering in place or practicing social distancing […]
Author: ppcguru
“A $250 payment per restaurant (from Grubhub) doesn’t sound like a lot but it’s going to be a huge difference,” says Grubhub CEO Matt Maloney. “We’re looking at it as a stimulus almost because the way we’re rolling it out is a consumer gets $10 if they spend $30. So our $30 million dollars is […]
Apple has released a new iPhone model, incorporating its newest, fastest chip. The new iPhone SE sports a 4.7-inch screen. Apple describes the SE as packing “our most powerful chip into our most popular size at our most affordable price. It’s just what you’ve been waiting for.” The chip in question, the A13 Bionic is […]
With the majority of us confined at home because of Coronavirus, the most popular mode of entertainment is the internet, which is also supporting a surge of telecommuters. Will mixing work and play be too much for our networks? Already last week there were outages across Europe and the U.S. due to the record-high internet traffic. Usage of […]
The new badge requirements will not go into effect until 2021 due to COVID-19 disruption. In February, Google announced sweeping changes to the requirements for agencies to qualify for the Google Partners badging and certification program. Those new requirements were set to take effect in June. Now, amid the upheaval caused by the coronavirus pandemic and shelter […]
Madeline Fitzgerald of 3Q Digital offers tips for making the algorithm work in your favor. SAN JOSE – With more advertisers and bigger budgets crowding onto Facebook and Instagram, acquisition costs are climbing. Advertisers can make their social ad dollars go further by re-thinking campaign fundamentals. “You need to make sure you’re scaling your available inventory for […]
Many expect client budget and project changes will have a negative effect on their businesses. Small agency leaders are feeling skeptical about the near-term even as they express confidence in their teams’ ability to work remotely amid the coronavirus outbreak. That’s according to a survey of 250 predominantly small agencies (fewer than 30 employees) around […]
“The (COVID-19 crisis) has really transformed what used to be a business platform primarily used for enterprises to now be used for all kinds of new consumer and small business use cases,” says Zoom CFO Kelly Steckelberg. “I don’t see everybody going back to the way that it was before. I don’t think that everybody […]
Users can interact with the self-checker to assess their symptoms right from the search results. Bing’s “corona” and “coronavirus”-related search results pages now feature the Centers for Disease Control and Prevention’s (CDC) Coronavirus self-checker as a persistent, expandable chatbot. Users can interact with the self-checker right from the search results page to assess their symptoms and receive […]
A separate but thematically related survey found that only 30% of SMB owners had an SEO strategy. During this time of marketing budget freezes and re-deployments, the question of which channels to use for greatest impact is top of mind for most marketers. Two surveys cast some light on the current thinking among marketing professionals […]