Up until now, Pinterest ad targeting has been super basic. You’ve been limited to options like location, language, device, and gender. But Pinterest advertising is about to get some much-needed features that have been available on Google, Facebook, and Twitter for quite some time. By the end of this month, advertisers will have three new […]
Author: ppcguru
Waiting until nearly nightfall, Google has posted its Summer Solstice doodle on its U.S. homepage to observe the first day of summer and longest day of the year. This year, Google’s Summer Solstice doodle had something extra to mark beyond the changing of seasons. For the first time since 1967, the Summer Solstice coincides with […]
LinkedIn has released an app that has the potential to bring in more young people to its social network. The new app, appropriately titled LinkedIn Students, is made specifically for helping college students in their efforts to find jobs after graduation. The app assists students with everything from creating a profile, finding their career path, […]
Bing Ads announced Tuesday that it is developing the ability to share a budget across multiple campaigns. As in AdWords, advertisers will be able to apply a single budget to some or all campaigns in an account. Shared Budgets can be helpful for optimizing spend by automatically redistributing unused daily budget from low-spending campaigns to […]
When Instagram first launched in 2010, many businesses didn’t feel that their business was suited for this story-telling visual app. However, the app has grown immensely with over 400 million monthly users active and 80 million average photos shared per day. Today, there are a number of companies on Instagram achieving great results. Those boring, […]
Google is standing strong with its support of gay rights this month by displaying a rainbow ribbon for LGBT-related searches to mark Gay Pride Month. The Gay Pride inspired artwork shows up across the top of the search results page for a number of LGBT terms, including: gay pride month gay rights LGBT same sex […]
Gary Illyes from Google said at the Search Marketing Summit today in Sydney that Google will be updating the page speed ranking factor to specifically look at the page speed of your mobile pages when it comes to the mobile-friendly algorithm. This report came from Jennifer Slegg, who said Gary Illyes from Google said this […]
Google has launched Firebase Analytics, a new analytics solution for mobile apps, at this year’s I/O 2016 developer conference. Firebase was acquired by Google in late 2014 and helps developers build apps for Androids, iOS and the Web. Current features include Realtime Database, User Authentication and Hosting. However, based on app developer feedback, Firebase is adding […]
This week Reddit announced it will be moving away from its integration with Imgur and introduce its own image uploading tool. At first the beta feature will only be available to select communities/sub-Reddits. Reddit’s new tool is actually slightly less capable than Imgur. The new tool allows you to upload images up to 20 MB […]
Google has announced new upgrades for its iOS app, designed to create a faster mobile experience. As part of the updates, Google says it has cut down on loading times and is rolling out AMP content on the Google iOS app. In addition to a faster experience, the Google App for iOS will also get […]