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Google Local started in 2004. Google attempted to capitalize on people searching for everyday products and services such as restaurants, grocery stores and gas stations. The service provided listings of local businesses, operating hours and directions. Later, Google combined Local Search with Google Maps. Google again changed the name of the service in 2009 to […]
Google Local started in 2004. Google attempted to capitalize on people searching for everyday products and services such as restaurants, grocery stores and gas stations. The service provided listings of local businesses, operating hours and directions. Later, Google combined Local Search with Google Maps. Google again changed the name of the service in 2009 to […]
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Very broad keywords can lower your Quality Score and cost you money without giving you a good return. This is why it’s important to filter out all those keyword phrases that are responsible for generating high number of impressions, but have a low click through rate. This can happen with other types of keywords too, […]
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