WHAT HAPPENED? RRCA Accounts Management, Inc. (“RRCA”), a full-service collection agency, experienced a security incident from a ransomware attack from the Play threat actors on June 6, 2024, and immediately stopped the intrusion on June 7, 2024. A cybercriminal illegally attacked a limited part of our systems without permission. We then immediately hired expert third parties to […]
Author: ppcguru
Optimize your content for Google AI Overviews and become a go-to source for chatbots and large language models. Gartner predicted in February that, by 2026, search engine volume will drop by 25%. The total market share lost by search will be transferred to AI chatbots and other virtual agents: “Generative AI (GenAI) solutions are becoming substitute […]
Google Ads is implementing a new data retention policy effective Nov. 13, which could impact long-term trend analysis and ad reporting. Google Ads is set to implement a new data retention policy, limiting historical data access to 11 years. As data privacy concerns continues to grow, tech companies may need to adjust their data retention […]
A news report from english.shanghai.gov.cn: A total of 750 vehicles have been delivered by SAIC Motor Corp Ltd to transport dignitaries attending the upcoming seventh China International Import Expo (CIIE) during a ceremony on Oct 12. A total of 750 vehicles were delivered by SAIC Motor Corp Ltd on Saturday for the reception of dignitaries attending the […]
Since its official launch in 2021, Fairdesk Cryptocurrency Exchange has been committed to providing high-quality trading services to a global community of traders. Over the past few years, Fairdesk Cryptocurrency Exchange has played a positive role in enabling seamless cryptocurrency trades and futures transactions. However, due to evolving market conditions and regulatory changes, the company has made the difficult decision to permanently close its operations […]
The ASCAP Lab, ASCAP’s innovation initiative, announces the cohort for the 2024 AI and the Business of Music Challenge. The ASCAP Lab Challenge brings together the society’s senior strategy, operations and legal experts; key ASCAP writer, composer and publisher members; and some of the most promising music tech entrepreneurs and early-stage startups in an effort to shape how […]
Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced a new test with Meta of a first-to-market optimization solution for advertisers. IAS’s third-party Content Block List solution for ads on Facebook and Instagram Feed and Reels will offer global advertisers the ability to automatically avoid placing ads next to content […]
James Murray of Microsoft explains how AI-powered search engines are revolutionizing users interactions & highlights the opportunity for advertisers. Artificial intelligence (AI) is revolutionizing consumer engagement and transforming the landscape of search, according to James Murray of Microsoft Advertising, who spoke at SMX Advanced. Here are the key points he raised in his presentation, exploring […]
What type of impact do interstitials or pop-ups have on search? Dive into this case study to see their effect on organic traffic value. Recently, an SEO client of mine lost 82% of desktop organic traffic to their homepage in one month. Then, there was another 97% decline in desktop organic traffic in the second month. Why? […]
At the 43rd Congress of the European Society of Surgical Oncology (ESSO), three leading breast surgeons presented data demonstrating the clinical benefits of The MOZART® 3D Specimen Radiography System from KUBTEC®. Dr. Ash Kothari (Guy’s Hospital, UK), Dr. Tomasz Sachańbiński (Opole Oncology Center, Poland), and MUDr. Jan Beneš (České Budějovice Hospital, Czech Republic) each shared data from their respective […]