With new ways to hide posts, brands will need to rethink what types of content they publish if they expect to remain in front of users. Instagram announced two new features to help users control what they see in their feeds. Mark as Not Interested. The first feature is the ability to mark multiple posts in the Explore […]
Author: ppcguru
A look at the key differences between Snapchat and TikTok. TikTok is having a moment. Whether you use the app already or have spotted TikToks popping up on other social platforms, it’s clear that TikTok isn’t just another fleeting trend. It’s here to stay. Yet it’s easy to see how someone not familiar with TikTok […]
Columnist John Cosley of Bing discusses how advertisers can leverage election searches for paid search wins. In December 2015, Bing rolled out an Election 2016 experience, with data powered by Bing Predicts. You’ll know Bing Predicts as the crew that’s responsible for tearing it up at the Oscars, the NBA playoffs and the Scottish independence referendum (among others) with strikingly accurate […]
The update can take up to a couple weeks to roll out, so keep an eye on your Google visibility over the next week or so. Google has started to roll out the new helpful content update that it pre-announced last week. As a reminder, Google’s helpful content update is a sitewide signal. It targets […]
The new feature attempts to make the checkout process easier for merchants to convert shoppers by removing several steps. Pinterest just introduced an easier way for shoppers to check out on their platform. Hosted checkout is here. Hosted checkout is being launched first on Shopify and provides Pinterest merchants and advertisers an easier way for their […]
We spoke about COVID, nofollow links, affiliate links and sites, and we even spoke a bit about widget links. Alan Rabinowitz, the CEO of SEO Image, and I got together in a socially distant way to talk SEO. We spent the first part of our talk going through some of Alan’s history in the search marketing […]
This affected “many” Google Search Console properties, so make sure to check your reports in the next couple of days. Google said there was a bug with its coverage report in Search Console where Google reported pages as being indexed, when in fact, they were not indexed by Google Search. Google said this “affected many […]
Grand prize winner will receive an all-expense-paid trip to SocialPro 2015 and their choice of an Apple iPad Mini, an Xbox One or a Sony PlayStation 4. Enter the Biggest Social Geek quiz-based contest and compete against the world’s best and brightest digital marketers answering a series of questions on social advertising. The contestant who can answer […]
Maximize marketing spend and email deliverability. Marketers are being asked to do more with available resources while still delivering against tough targets. Pivoting this from a no-win mission to a job-well-done scenario is a no-brainer. The simple solution? Entrusting your email marketing to a reliable and scalable platform. During this webinar, you’ll learn how Hertz […]
The Bing-TuneIn partnership will bring more than 10,000 stations directly into Bing’s search results for ‘online radio stations’ query. Bing announced today it has partnered with TuneIn, an online subscription service for audio broadcasts. Searches for “online radio stations” on Bing will now serve up a scrolling carousel at the top of the search results, listing […]