Analysts believe Cisco may have to spend big on acquisitions if it wants to remain competitive in a changing tech landscape. Cisco built its business on networking equipment for the enterprise, the kind of equipment companies need to run data centers and on-premise networks. As Business Insider’s Aaron Holmes argues, however, Cisco is facing an existential crisis: […]
Author: ppcguru
Walmart has announced it will require some employees to be vaccinated, a response to the more contagious Delta variant. A number of organizations have announced vaccination requirements for their employees, including Apple, Google, the NFL and others. Walmart now joins that list, requiring some of its employees to be vaccinated by October 4. Doug McMillon, President and […]
Bing has released its most popular searches for 2013, including more than 20 “Most Searched” lists, from most searched persons, sports stars and teams, to most searched TV shows and movies, social sites, entertainment electronics and apps. Beyonce topped two lists, winning the No. 1 spot for most searched person of 2013 and most searched […]
Google will start applying the surcharge beginning on October 1. Beginning on October 1, 2021, Google will include a 2% “Regulatory Operating Cost” surcharge to advertisers’ invoices for ads served in India and Italy, according to an email sent to Google advertisers on Tuesday. The surcharge applies to ads purchased through Google Ads and for […]
Twitter posted its Q2 earnings, beating expectations on $1.19 billion in revenue. Once the darling of the social media market, Twitter has been surpassed in recent years by newer upstarts. The platform showed it still has room to grow in its latest report, however, posting $1.19 billion in revenue, an increase of 74% year-over-year. Advertising […]
Overthinking metrics? Julie Joyce explains why real human users are the key to modern-day link awesomeness. Let me begin by stating that I do not put an enormous emphasis on SEO when I’m training a link builder. Generally speaking, my team of link builders knows the basics of SEO, but they’ve been taught that they […]
Search engine marketing is an ever-changing field, and columnist David Rodnitzky warns that agencies that fail to adapt will be left out in the cold. Search engine marketing agencies will face many business challenges over the next couple of years, including increased competition, fee pressure, clients bringing SEM in-house and a decline in the prominence […]
These bugs lead to some pages being removed from the Google search results or the stars being removed from the Google search results. Google has confirmed it is fixing two search related bugs that impact what is shown and displayed in the Google search results. The issues are with review stars showing in the search […]
Goldman Sachs is warning that electric vehicle makers will face rising battery costs, thanks to increased popularity. Automakers around the world are committing resources to the transition to electric vehicles. Governments are lending their support, committing to climate change and putting pressure on automakers to speed up the transition. According to CNBC, however, Goldman Sachs is […]
Bing has added a new set of decorations to their search results for the holidays. If you search for [christmas] at Bing, you will see a new wintery top area that counts down to Christmas day, lets you swap out different snowmen and also sends you to the Santa Tracker. Here is a picture of […]