Google has issued new ID requirements for US political advertisers, according to a company blog post on Thursday. The post was attributed to Kent Walker, a Google senior vice president. Google said it will now require political advertisers to provide a government-issued ID and other information to confirm they are US citizens or lawful permanent residents. The new […]
Category: Google
Bing Ads announced Tuesday that it is developing the ability to share a budget across multiple campaigns. As in AdWords, advertisers will be able to apply a single budget to some or all campaigns in an account. Shared Budgets can be helpful for optimizing spend by automatically redistributing unused daily budget from low-spending campaigns to […]
Google has announced new upgrades for its iOS app, designed to create a faster mobile experience. As part of the updates, Google says it has cut down on loading times and is rolling out AMP content on the Google iOS app. In addition to a faster experience, the Google App for iOS will also get […]
With seemingly no consistency between the title tag lengths now on mobile and desktop, how do SEOs decide which length of titles to implement on their websites? I have reached out to Google asking for more details about whether or not this is just a test or if it is permanent, and they have yet […]
On the off chance that you possess a website, you know the significance of getting your site positioned appropriately in internet searchers. The way to accomplish great positioning is to make web crawler get your website page. Web crawler is a system answerable for examining each site page and files it focused around the importance […]
Google Adwords, Google.com the main objective behind Search Engine Querying, Advertising, Marketing and Promotion is to maximize the End User Experience in finding the desired information on the fly. Google has intention to give best satisfied experience to end user, marketer, publisher and itself Google.com. To implement the above objective in Google Adwords, Google has […]
Targeted traffic is traffic that is interested in the content of your website. On the other hand, random traffic is traffic that stumbles onto your website by accident and has no interest in your website content. Search engine placement pertains to how high you appear in the search engine results for a particular keyword. As […]
SEO (search engine optimization) is the practice that is used to promote a web page or entire website on different search engines. In other words, SEO is done to increase the visibility of website or pages. SEO increases business also but it is not much marketing oriented. Therefore, different strategies are needed for online marketing […]
Very broad keywords can lower your Quality Score and cost you money without giving you a good return. This is why it’s important to filter out all those keyword phrases that are responsible for generating high number of impressions, but have a low click through rate. This can happen with other types of keywords too, […]
It would be something enviable to be it: the site would be ranking well for all keywords targeted when you launch the initial search engine optimization (SEO) efforts. Leads would be up, traffic is a blast and smiles abound. What is Keyword Expansion and Why Is it of Importance? The goal on keyword expansion would […]