Looks like Yahoo is now experimenting with their own background colors for search ads. Spotted by @tecnonetblog – Yahoo seems to be testing a green background color for their ads. Personally, I see a light blue colored background for Yahoo ads. Here are screen shots of the test. Green Background Yahoo Search Ads Test: Blue […]
Category: Marketing
Cambridge Analytica, the controversial firm embroiled in the mishandling of Facebook user data, has announced its shut down on Wednesday. Its British parent SCL Elections Ltd. will also be shuttered as the data analytics company reported a significant decline in business. In a press release, Cambridge Analytica blamed negative media coverage for the data scandal. […]
Instagram is taking steps to help improve their users’ mental health with the creation of its new Wellbeing Team. Millions of people around the world use Instagram to visually share and document their lives. However, the unrealistic portrayal of how other people live has been proven to negatively affect how some users view their own […]
Twitter officially announced May 24 that @names will also not be included in the character count. You also don’t have to add a period before usernames for them to be seen in followers’ feeds. The days of forcing abbreviations so you can fit your text and a photo under Twitter’s 140-character limit will soon be history. Twitter will no longer count […]
Google announced a new Android app dedicated to conducting scientific research. It is being marketed as a tool for conducting science with your phone. Using an Android phone’s internal sensors, and external add-ons, you’ll be able to conduct experiments on the world around you. With the app you can make notations on each of your scientific tests; […]
As we reported earlier this month, Google has been testing longer text ads in search results across devices. On Tuesday, the company announced Expanded Text Ads will be available to advertisers later this year. With the removal of right-side ads, Google now has the flexibility to give text ads more characters in a way that […]
Business Insider reports that, for the first time ever, advertisements are on their way to Google’s image search results. The rollout is starting slow, beginning with shopping ads which will appear in appropriate image searches. Ads in Google’s image search will take up an entire line of screen space which would otherwise have been occupied by images. […]
Google unveiled its own voice assistant at Google I/O this week, which is a smart, conversational extension of Google that many are calling the answer to Amazon’s Alexa. The simply titled Google Assistant will live inside Google hardware similar to how Alexa lives inside the Echo, and Cortana lives inside Microsoft hardware. Google Assistant can be brought […]
Gboard, a new keyboard app for iOS, was launched today by Google to enable searching directly in your iOS keyboard – without leaving the app. Google announced that they’ve launched GBoard, an iOS based keyboard app that you can install and use to search directly in any app, without having to leave the app. It doesn’t only […]
Spotted on mobile, the carousel features individual cards that link to separate landing pages. Just when things were starting to feel a little stale in mobile search after the big desktop shakeup with the removal of right rail ads, Google is testing a new look for sitelinks on mobile. Meh, a sitelinks test, you say? But […]