Learn how to handle unprofessional treatment at various online and offline SEO events, including conferences, webinars and social media. I am what might be called a veteran search engine optimizer. I have many years of experience speaking at multiple SEO events (conferences, webinars, training and so forth). I often get involved in controversial SEO debates […]

Here are seven reasons why people believe in SEO myths and misinformation – and what to do when these situations arise. Some days in the world of SEO, it feels like “Groundhog Day” – the classic 1993 movie where Phil Conners (played by Bill Murray) repeats the same day over and over. But instead of […]

Do you need to disavow low-quality, spammy links? Discover answers to frequently asked questions about disavowing links. What is a toxic link? Are toxic links the same thing as spammy links? Can too many of these hurt your site’s ability to rank? If you are uncertain as to whether you would benefit from filing a […]

The new product reviews update looks for in-depth analysis, actual product use, unique information and comparable product coverage. Google has begun the rollout of the third version of the products reviews update, a search ranking algorithm update targeted at ranking product review related content on the web that is most helpful and useful to searchers. The first […]

In SEO, there are obvious costs, but also some hidden costs. Learn how to understand the true, full cost of SEO. One of the most common questions about SEO is “how much does SEO cost?” And to be honest, it can be tough to answer. So many variables go into SEO costs. Some are obvious, […]

The acquisition is Semrush’s first foray into products not specifically designed for search and content marketing teams. SEO tool provider Semrush has announced plans to acquire competitive intelligence and sales enablement platform Kompyte. Why we care. Semrush is a major player in the SEO tool space, and this announcement, along with its recent acquisition of Backlinko, shows that […]

Site migrations are necessary at times, but rankings and traffic can drop if you’re not careful. At SMX Next, Bruce Clay showed how marketers can ensure SEO success during site migrations. “Migration is a burden that we all have with websites,” said SEO industry leader Bruce Clay at SMX Next. “We have to upgrade them periodically. […]

ContentKing customers can continue to use the tool. Conductor plans to fully integrate ContentKing into its platform within 12 months. Enterprise SEO SaaS platform Conductor today announced the acquisition of ContentKing, a real-time technical SEO monitoring tool. The exact terms of the deal were not revealed, but Conductor CEO Seth Besmertnik told Search Engine Land […]

Data without wisdom is useless. That is why relying only on the recommendations of your SEO software is an inefficient way to do SEO. “Any SEO tool will spit out 10s or 100s of ‘recommendations,’ most of those are going to be irrelevant to your site’s visibility in search. Finding the items that make sense […]

There are multiple reports about ‘Untitled’ title tags appearing in Google’s search results that redirect users to spam sites. Google search results have been showing an “Untitled” title tag for some sites over the past 3 days. People who click on those sites are being sent to spam sites, according to postings from users on […]