Although slightly different than the Spanish case discussed yesterday, the “right to be forgotten” has reared its head again — this time in the UK.” UK Attorney General Dominic Grieve has threatened legal action against anyone posting pictures of convicted killer Jon Venables online. TechDirt offers a short summary of the underlying facts of the […]

LinkedIn now lets you add a website link that will appear at the top of your profile. And you can customize the link text. LinkedIn is adding links on profiles that have enabled creator mode. The goal is to increase visibility for a creator’s business, personal website, online store, event or another type of resource, […]

Welcome to the Psychographic Targeting Hot House series, a column that originally appeared weekly on aimClear blog. Because of the popularity among our readers, we’ve partnered with Third Door Media, publisher of Search Engine Land and Marketing Land, to bring you this weekly column. Social marketers who covet placements surrounding events trending on Twitter have […]

DING DING DING! Welcome back to the Main Event: Social political targeting. Last week, we uncovered how to reach politics and politicians with Facebook Targeting. In Round Two, we dive into Twitter psychographics to reach the political targeting ring, from the fans in the stands to third-party political targeting to politically curated lists. Political Behavior […]

Twitter says it’s been working on a feature that will allow users to edit tweets. The catch: it will only be available to Twitter Blue users. Twitter confirmed via a tweet that an edit button is coming. Not to everyone. Just Twitter Blue subscribers as a test. Why we care. Whether you use Twitter personally, professionally or both, […]

A bug allowed Facebook posts with nudity, violence, Russian propaganda to appear in users’ news feeds. Less than 24 hours after we learned about Meta’s smear campaign against rival social network TikTok, it has been confirmed that Facebook was showing harmful content to users over a period of six months. The failure was detailed in an internal […]

How brands like Chipotle and E.lf. are marketing on TikTok in 2020. You don’t have to install the app to experience TikTok. If you’re reading this, odds are you’ve already stumbled upon a TikTok-emblazoned clip of someone wearing bread on their feet or feverishly performing a choreographed dance. None of it makes sense and that’s […]

The social media marketing week in review: A round up of news and announcements you may have missed. Why Pinterest moved beyond CTR to understand ad engagement Source: Pinterest Relying on a straight click-through rate metric to understand how ads are resonating has its shortcomings, explained Pinterest engineers in a blog post. Those shortcomings include not […]

Social media monitoring tells the story of consumer, competitive, and market intelligence over time. Understanding the capabilities of your social media tools is critical. Social media has become a valuable resource for consumers to interact with the brands they love and discover new ones. New users across the globe are flocking to social media platforms […]

If LinkedIn enables more brands to join, it may help B2B brands with podcasts, like agencies, get closer to their target audience than they might on other podcast platforms. LinkedIn is piloting its own podcast offering, known as the LinkedIn Podcast Network. The pilot program will include shows about topics such as technology, recruiting and mental health, […]