Amazon isn’t new to AR shopping, but a partnership with Snap means access to a younger crowd, more comfortable with the tech. Amazon is now offering Snapchat users the ability to digitally try on eyewear in categories like sunglasses, reading glasses, or seasonal glasses from a number of popular brands including Maui Jim, Persol, Oakley, […]

Use the skills you already have to set up and succeed on the TV screen. Connected TV can’t be called a social platform, but like social, it is becoming a key performance channel—especially among B2B businesses looking to differentiate themselves from their competition. And the good news is, for you as an expert social marketer, […]

Amazon will continue to be highly competitive. Want to be successful? Optimize your product listings to the fullest with these tips. What exactly does it mean to have your Amazon product listing be fully optimized? And why does it matter? Every aspect of the product listing page can be seen as an opportunity for optimization: […]

Compared automotive results with all others to find customers are actively interested in supporting businesses that share updates and respond to reviews. Over the past few months, COVID-19 has had a dramatic impact on the performance of Google My Business (GMB) listings across every industry. Businesses have scrambled to keep their GMB listings up to […]

Despite increasing regulatory scrutiny, Microsoft CEO Satya Nadella is “very, very confident” its Activision purchase will be approved. Microsoft announced a deal in January to purchase Activision Blizzard for a whopping $68.7 billion, making it the biggest tech acquisition in history. The deal has come under intense scrutiny in both the US and the UK. In spite of the potential […]

Although Google Analytics 4 is a brand new platform that may look and feel different, not everything is unfamiliar. Many of the same concepts that you may be used to from Universal Analytics exist in Google Analytics 4. There are, however, several new concepts to GA4. This article will detail some familiar and not-so-familiar concepts […]

The doodle highlights service members from each branch of the military: Marines, Coast Guard, Air Force, Navy and Army. Today’s Google doodle celebrating Veterans Day was designed in partnership with VetNet, a Google employee network made up of veterans and family members and friends of veterans. Leading to search results for “Veterans Day,” the doodle […]

With new ways to hide posts, brands will need to rethink what types of content they publish if they expect to remain in front of users. Instagram announced two new features to help users control what they see in their feeds. Mark as Not Interested. The first feature is the ability to mark multiple posts in the Explore […]

Grand prize winner will receive an all-expense-paid trip to SocialPro 2015 and their choice of an Apple iPad Mini, an Xbox One or a Sony PlayStation 4. Enter the Biggest Social Geek quiz-based contest and compete against the world’s best and brightest digital marketers answering a series of questions on social advertising. The contestant who can answer […]

You have to invest real time into earning links from high-authority sites by doing your own research and digital public relations. Older link building tactics have much less impact now, mainly because once everyone catches wind that they work, inboxes everywhere become inundated with quick and dirty pitches aiming to achieve the same success. The […]