SAP turned in disappointing quarterly results, prompting the company to switch gears and focus on accelerating customers’ cloud adoption. SAP revealed its Q3 2020 results Sunday, reporting revenue of roughly €6.54 billion IFRS. This was a 4% decrease year-over-year, and was down from €6.74 billion in Q2. “COVID-19 has created an inflection point for our […]
Month: October 2020
The DOJ may cause Apple to accelerate plans for its own engine. When will Apple launch a full-blown search engine? That question has been the subject of debate for several years. But recent developments, specifically the U.S. Justice Department’s (DOJ’s) antitrust action against Google, may accelerate any plans Apple has to go it alone in […]
New Facebook features have been released rampantly as of late, the newest taking aim at Instagram. The New York Times reported that Facebook will be introducing a dozen photo filters, similar to Instagram’s vintage & washed out effects: Instagram is a free app for the iPhone allows users to modify and enhance photos by applying […]
Retarget to past site visitors when users search on Bing or Yahoo. Just ahead of the holiday surge, Bing Ads announced the launch of remarketing for search and shopping campaigns. The promise of Bing Ads retargeting capabilities came last year with the launch of Universal Event Tracking (UET). Earlier this month, Bing Ads retooled UET […]
Individualized targeting is replaced by group targeting using an algorithm to assign people to interest-based cohorts. Following the lead of Apple’s Safari and Mozilla’s Firefox, this January Google announced the end of support for third-party cookies in Chrome by 2022. Simultaneously, the company promoted its “Privacy Sandbox” initiative as an industry collaboration to develop new privacy friendly […]
In Part 2 of her two-part series, columnist Amy Bishop continues sharing tips that will help you uncover optimization opportunities within your PPC accounts. Welcome to the second and final post in a two-part series about paid search account audits. If you haven’t read the first post, be sure to check it out here! Without […]
Sweden has joined the list of countries that are banning Chinese firms Huawei and ZTE from participating in the country’s networks. Huawei was one of the world’s largest provider of telecommunications equipment, with carriers all over the globe relying on its technology. In recent years, however, there have been growing concerns that Huawei and ZTE […]
Google will begin passage based indexing later this year for English languages. It is a ranking change, not an indexing change. Barry Schwartz on October 15, 2020 at 5:48 pm More Among the slew of changes to search Google announced Thursday, we wanted to delve deeper into the passage-based indexing announcement. Passage-based indexing updates. “Very […]
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This tool gives SEOs information on how Microsoft Bing does just that and then gives you more data on clicks, impressions, links, errors, warnings, indexing issues and much more. Microsoft Bing has announced the re-launch of Bing Site Explorer. Don’t be fooled, Bing Site Explorer is a complete revamp from the old version. Bing did […]