Monday, 23 Dec 2024
Month: April 2021

Twitter’s US Adoption At 8%, Report Says

Eight percent of Internet users in the US are Twitter users, and the service is more popular among African-Americans and Latinos than white Internet users. Those are some of the findings from a new Pew Research Center report. Pew surveyed more than 2,200 US adult web users during November and asked, “Do you use Twitter?” […]

How to use the Knowledge Graph for higher rankings

Contributor Ryan Shelley recommends looking into the content displayed in a knowledge card and using what you find to develop a smart and targeted content marketing campaign for your website. Google has been on a mission to transform search from “strings to things.” This mission was one of the many reasons for the Hummingbird update […]

Bing Ads releases Expanded Text Ads globally

Advertisers can create new Expanded Text Ads in Bing Ads or import them from Google AdWords. After running Expanded Text Ads (ETAs) in beta beginning in late August, Bing Ads rolled out ETAs to all markets on Tuesday. Advertisers can now set up and launch the longer text ad format in the web UI or the Bing Ads Editor […]

The Business of Storytelling

There is power in storytelling. Every individual has a story to tell, but most don’t think they have the tools to do so. There are over 150 million books in circulation globally, and over 2 million more books are published each year. Stories are shared every day through a variety of social media and web-based platforms. […]

Meet a Landy Award winner: For its work with Scotts Miracle-Gro, Acronym wins Best Overall Enterprise SEM Initiative

Acronym won the Landy Award for Best Overall Enterprise SEM Initiative This year’s field for the Search Engine Land Award for Best Overall Enterprise SEM Initiative was a competitive one. The winner needed to utilize best in class tactics and initiatives, various platforms and tools, and, of course, improve visibility and/or convert new customers on major […]

Twitter Enables 4K Uploads on iOS and Android

Twitter has enabled 4K picture uploads via iOS and Android, bringing its mobile apps on par with its web app. Twitter’s apps were previously limited to 2048 x 2048 pixels, whereas the web app could upload photos with a resolution of 4096 x 4096. The company has now upgraded its mobile app abilities to match […]

Already doing SEO? Add these two things to optimize for voice search

Not sure how to optimize your webpages for voice search? Contributor Bryson Meunier lists 12 ‘how-to’ tactics and suggests two of them are the real workhorses in driving traffic to your site. How do you optimize content for voice search in 2018? That’s a popular search engine optimization (SEO) question these days as everyone looks […]