A step-by-step guide to implementing an effective review management strategy and leveraging reviews for SEO and client credibility. In today’s competitive landscape, marketing agencies must constantly seek innovative ways to deliver exceptional value to their clients. Smart agencies understand the crucial role that online reputation and customer feedback play in achieving success. Whether your clients […]

This webinar explores the intricacies of understanding customers’ preferences and uncovers the game-changing potential of leveraging customer data. In today’s competitive landscape, the key to winning over customers lies in personalized and extraordinary experiences. First-party data is a vital ingredient in this journey. By delving deep into customers’ engagement patterns, behaviors and transactional preferences, brands […]

Let us know how your stack has evolved over the last 12 months by taking our brief 2023 MarTech Replacement Survey. Under budget constraints but also under pressure to generate growth, marketing and marketing ops leaders have been taking a close look at the ROI on martech solutions. We want to know what conclusions you […]

Whether you’re just starting out, managing a growing team, or aiming to take your agency to new heights, this guide has you covered. Running a successful agency means skillfully navigating a complex environment filled with challenges and opportunities. This involves managing multiple projects efficiently, going above and beyond client expectations, and consistently achieving profitability. Teamwork […]

Spotify has purged tens of thousands of AI-generated songs as platforms struggle with where AI fits in with artistic creativity. According to Ars Technica, Spotify confirmed it purged roughly 7% of tracks uploaded by Boomy. Boomy is a service that allows users to create AI-generated tracks based on broad descriptions. Users can then upload the tracks […]

Amazon is continuing its streamlining efforts, killing off its Halo health division, according to a new report. The Verge has learned, via an internal email, that Amazon is shuttering Halo, citing “significant headwinds.” “We have made the difficult decision to wind down the Halo program, which will result in role reductions,” Melissa Cha, Amazon’s VP of […]

Hikvision is under fire for allegedly aiding Beijing in conducting espionage, a claim the company is adamantly denying. Hikvision is a Chinese company that is extensively involved in creating and rolling out China’s domestic surveillance program. The company is also partially state-owned, with China Electronics Technology Group Corporation, another state-owned entity, being its biggest shareholder. […]

Tesla has announced the site of its next megafactory, tweeting that it will be in Shanghai. Tesla hit new records for both production and delivery in Q4 2022, coming in at 440,808 and 422,875 vehicles respectively. With China being the biggest EV market in the world, it’s not surprising that Tesla is intent on increasing its […]

Amazon is facing a class-action lawsuit in New York City over not disclosing its use of facial recognition in its Go stores. NYC is the only major city in the US that requires businesses to disclose when they are using facial recognition, according to CNBC. Amazon’s Go stores achieve their cashier-less by using a plethora of […]

“When I look at the conversational space I think it’s going to have as much impact as ecommerce or search or social,” says LivePerson CEO Rob Locascio. “The conversational space is going to be just as big. I think you’ll see one day that there will be a trillion dollar company in this space and I want […]